Oak Bay, Victoria  ·  Ninja Training Program

Build a Ninja. Raise a Leader.

A 6-week physical training and leadership development program for boys.

Character built through challenge.

Now Enrolling

Green Squad

Ninja Training Program  ·  Boys  ·  Ages 5–7

Mon, Oct 5
6 Weeks
$240 all-in
Oak Bay, Victoria
Register for Green Squad →

Now Enrolling

Blue Squad

Ninja Training Program  ·  Boys  ·  Ages 5–7

Wed, Oct 7
6 Weeks
$240 all-in
Oak Bay, Victoria
Register for Blue Squad →

Orange Squad (Ages 8–11) coming soon  ·  Join the waitlist

Questions? Reach Simon or Josh Chessman directly. We respond same day.

Physical Training
Leadership Development
Emotional Resilience
Community Service
Character Building
Identity Building
Growth Mindset
Progression System
Physical Training
Leadership Development
Emotional Resilience
Community Service
Character Building
Identity Building
Growth Mindset
Progression System

Why This Exists

Boys Need More Than Sports

Most programs send boys home tired. That's the goal. Burn them out so they're easier to handle.

Instead of burning your son's energy so he's easy at home, we teach him to regulate it. So he can contribute at home.

UP/ONLY. gives boys a place to be challenged, to lead, to serve, and to belong.

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Screens are raising boys. Attention is being sold, not developed. Something is lacking.

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Most programs reward performance. We reward character, leadership, and growth.

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Boys without identity grow into men without direction. It starts young, and so does the solution.

What UP/ONLY. provides

Physical challenge with purpose

Obstacle courses, strength, agility, team challenges. Kids move, push, fall, and try again. Outdoors. With real consequences and real encouragement.

Leadership through action

Boys facilitate exercises, lead their peers, and are given opportunities to contribute and be acknowledged for it. They learn to ask for help and to give it.

A tool that goes home with them

The Cycle of Experience is a shared language for kids, parents, coaches, even grandparents.

Community

Boys learn to lead so they can practice it where they live.

The Emotional Framework

The Cycle of Experience

Teaching kids to avoid the lows is not a solution. We teach them to name where they are and find the direction back up together.

Interactive
RISING 01 PEAK 02 DESCENT 03 THE LOW 04 UP/ONLY. ALWAYS
PHASE 01
Rising
Effort & Courage

Things are moving. Momentum is building. You're showing up even when it's hard.

The opportunity
Keep going. Celebrate the try, not just the result. Effort is worth acknowledging out loud, every time.

"Where are you in the cycle right now?"

Bringing awareness to your position so you can choose the direction.

How It Works

One Squad. Six Weeks. Real Development.

Each cohort runs 6 weeks. Kids earn their progression based on character and skill, not age. Ongoing cohorts mean the development never has to stop.

6
Weeks per program Sessions run weekly
80 min
Per session Physical challenges, teamwork, leadership
$240
All-inclusive Full 6-week program, no hidden costs

Find Your Squad

Green Squad
Ages 5–7  ·  Now Enrolling

Play, curiosity, confidence, coordination. Your kid's first squad and the start of something big.

Blue Squad
Ages 5–7  ·  Now Enrolling

Teamwork, courage, discipline, responsibility.

Orange Squad
Ages 8–11  ·  Join Waitlist

Leadership, ownership, independence, performance.

Registration

Ready to Join?

Choose your session day below and complete registration in under two minutes.

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UP/ONLY. youth t-shirt
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UP/ONLY. rank bracelet

Register Your Ninja

Oak Bay, Victoria  ·  Starting week of Oct 5

Your Details

Your Ninja

Choose Your Session Day

Not seeing your age group or preferred time? Join the waitlist

Join the Waitlist
Leave your details and we'll reach out when your age group opens up.

Payment Summary
Green Squad — Full 6-week program$240.00
UP/ONLY. apparel included—
Total$240.00 CAD
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Payment is completed securely via Stripe. After submitting your registration details below, you'll be taken to Stripe to pay $240 CAD. No card details are stored on this site.


UP/ONLY. programs involve physical activity and outdoor environments. A full liability waiver will be emailed upon registration and must be completed before your child's first session.

Who We Are

Built by two dads who saw the gap.

UP/ONLY. was started by Simon Fyall and Josh Chessman in Victoria, B.C. as an answer to a question every parents asks: who is actually developing my boys?

Simon Fyall with his son Micah at the beach
Simon Fyall
Co-Founder & Operator

I'm a father, husband, and entrepreneur living in Oak Bay, BC. I love being in nature, trail running, playing tennis, and exploring with my two sons Micah, 5, and Liam, 2.

Becoming a father has inspired me to grow as a man and to contribute more to the community I live in. Having two active, high-energy boys has shown me firsthand the need for programs that help kids understand and direct their energy, develop real skills, and build character and confidence from the ground up.

I'm excited to lead this generation of boys and to build something in Victoria that families can be proud of.

Josh Chessman with his son Sorrel
Josh Chessman
Co-Founder & Operator

I'm a father, musician, drummer, entrepreneur, and health coach based in Victoria, BC. I'm the founder of UP/ONLY. and I work with men to improve their health, mindset, fitness, and long-term success.

I'm also the dad of a six-year-old son named Sorrel who is in nature-based learning, which has made me even more passionate about creating positive spaces where kids can build confidence, resilience, and leadership.

Over the past five years, I've been deeply involved in men's work, community initiatives, and volunteer projects. Community is essential to me. I believe kids thrive when they are surrounded by supportive adults, meaningful challenges, movement, creativity, and a strong sense of belonging.

The Mission

More capable individuals. Stronger families. Stronger communities.

We're not building athletes. We're building boys who know how to regulate their energy, lead their peers, ask for help, and give back to the community they live in. The program is the beginning. The direction is always up.

Health is the entry point

Physical challenge is how we reach boys. Movement is the door.

Mindset is the driver

The Cycle of Experience gives every boy a framework for navigating where they are and choosing where to go.

Leadership is the outcome

Boys who can lead themselves first. Then their squad. Then their community.

Come see what we're building.

The first cohort starts the week of Oct 5th in Oak Bay. Spots are limited. We'd love to have your son in the squad.